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Arthur Brooks: Popularity Won’t Make You Happy
There’s a misconception that if you’re beloved by millions, you’re doing something right.
By Arthur Brooks
01.19.26 — The Pursuit of Happiness with Arthur Brooks
“Why—besides my winning smile—should you trust me?” (Illustration by The Free Press; image by Visual Studies Workshop via Getty Images)
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Many families have a multigenerational line of work. Think of the Bushes (politics), the Rothschilds (banking), or the Gambinos (mob stuff).

In my family, the business is academia. My late father was a lifelong mathematics professor; his father, a college dean and theologian. On paper, it looks like the apples don’t fall far from the tree. But look closer, and big professional differences emerge. My dad and his dad led intensely private, scholarly lives, whereas I, though I teach at a university, also write popular books and columns about happiness for nonacademic audiences and travel weekly for public speaking and media appearances.

I love my life, but my dad would have hated to do what I do. Inexplicably, he didn’t see the charm in spending 150 nights a year in Courtyard Marriotts. Different strokes, I guess. But for me, this kind of “public intellectual” career is wonderful. I see new airports every week, and regularly get recognized as that happiness guy who kind of looks like Stanley Tucci.

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Arthur Brooks
Helping Millions Live Happier Lives | #1 NYT Best-Selling Author | Vanderbilt Professor | Columnist with The Free Press
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